You opened a new website or a business, and now you need a custom logo. Should you create a logo yourself, buy a cheap logo, or hire a professional designer?
Create A Logo Yourself
Many websites/business owners create a logo online for free in order to save money. But let me ask you a question – if free logo designer services/programs are so good – would anyone actually pay for logos designed by professionals? The truth is that there is a huge difference between a “free logo” and a custom logo designed by a professional.
If you just want to open a small website and don’t expect to earn from it – then yes, maybe a free logo you can create yourself online will be enough. But if you open an online business, or think about making money from your website – then you need to make it look professional. And a logo is a part of that ! It does not matter if you know how to use Photoshop, or found a website that allows you to create a logo for free. You still don’t have the knowledge and the experience a professional logo designer has.
Look at companies like Adidas. People recognize their logo, and many times buy their products – just because of it. Logos are powerful. I don’t want to say that your business success depends on your logo – but in some cases it surly does.
I understand that not all people can’t afford paying $5000 for a logo. And it’s fine. Since there are so many companies that offer logo designs – you can always find a designer that will do a fantastic job for a reasonable price.
One of the websites I recommend for logo designs is 99designs. If your budget allows it, and you want a professional. amazing looking logo – definitely visit this website. For as low as $299 you can post your project and get 20-30 logo designs. Multiple logo designers will design logos for you. Then, you just choose the logo you liked. If you did not like any of the logos – you get your money back. It’s a fantastic website, and I always use it when I need a good logo/website/app design. The big advantage is that as I mentioned – you pay only if you found the PERFECT logo for your needs.
There are also many logo designers out there that will create a custom logo design for you for as little as… $5. You read it right. Just $5. For me – that’s a cheap logo. Most of the times, these logo will look MUCH better than logos you can design yourself for free online. Because of the low price – you should not expect the designer to fix or change things as you want, as many times as needed. Most of the times they will provide you with 1 logo design. If you like it and it’s nice – good for you. But if not, you will just need to order a logo from another seller. On Fiverr you can find hundreds of designers that will create a custom logo for $5 (base price). Many of these designers create and sell hundreds of logos a month and have a lot of experience in this field. Overtime these designers become really good at what they do. So for $5 it’s a really good deal.By the way – if you are wondering why would anyone work for you for just $5 – the answer is simple. Many of the logo designers on Fiverr are from third world countries. So, many times they can make a full living from just few orders a day of $5 each.
It’s important to mention that the quality of Fiverr logos is completely different from the quality of the logos you get on 99designs. Many people that open a new website or a business think – “why should I spend so much money on a logo?” And they are right. You can get a decent logo for $5. But – if you take your business seriously and your budget allows it, you should definitely invest in your logo.
Logos – What To Avoid
Avoid buying cheap logos from un-known websites. Many of them outsource their work. What happens is you pay $50 for example for a custom logo design – and they just order it from Fiverr for $5, and deliver it to you. Many so-called “businesses” do that. It’s called outsourcing. That’s why it’s so important to order from websites that get good reviews and are trusted by thousends. Paying $50 (or more) for a logo that actually “costs” $5 is ridicules. All the services and websites that I recommended in this post are great and were tested by me.
If you have any questions, or you want to recommend a logo design service that was not mentioned in this post- feel free to comment below. Also, check out other logo related articles on WebBizUp.